DAZEY LADY SHOP BIPOC SPOTLIGHT - SHOP SMALL
This beauty is Hafseigh, the founder and designer of Kweyve Textiles. We put out a search on Dazey’s Insta wanting to support and spotlight more BIPOC brands in the Dazey Lady Shop. When Hafseigh reached out I was blown away by her stunning handmade and hand-dyed pieces. We decided to put all of our proceeds from the “Shop Small” tee fundraiser towards carrying these beautiful garments on our site and hope to continue support her brand for a long time to come!
We wanted to learn and share more about the boss babe behind the brand! When I first connected with Hafseigh I was fascinated by her work and story and thought the Dazey community might be too. Read below to hear all about her entrepreneurial journey and how we connected and collaborated.
Hafsat Sani Sami is the owner and creator of the Kweyve brand and all of its offsprings (@kweyvetextiles @kweyvehome @kweyve). A graduate of Business management and student of Interior Architecture and Design. Kweyve is a creative brand based in Nigeria which creates clothing, jewelry, textiles, shoes, scarves, candles, ceramics and so much more. Almost everything is hand made by the artist herself, from the dying of textiles, hand painting of t-shirts, designing every piece of jewelry and shoes, to creating all of the graphics and packaging for the brand. The Kweyve brand was started up officially in 2017 as a hobby after Hafsat dropped out of interior design school to pursue what she knew was her passion and purpose; creating art that uplifts the spirit in any medium at all that feels right. The Kweyve Brand has been featured on CNN Africa, BBC, alongside numerous blogs and publications, Nationally and Internationally. To Hafsat, Kweyve is not just a brand, but a safe space for self-expression, self-acceptance, and self-evolution. There is healing within the art.
I have been following the Dazey LA page for about 3 years. Watching the brand and its owner fearlessly unfold and evolve constantly spoke to everything Kweyve is. When it came time to decide to partner up with an international brand that would help me spread the universal message of self-love and empowerment through art and clothing, especially during the current times, where the voices of women, and especially women of color who are being silenced. It was a no brainer that I wanted to reach out to Danielle and Dazey. It felt natural. Our reasons and motivations to keep going, and keep growing and expanding seemed to align so effortlessly. Dazey LA is a brand just like mine, that amplifies the voices and confidence of all women, around the world. It felt like it was meant to be.
Kweyve (Kway-Vey) is my middle name and means “the ONE woman”, “or THE woman amongst women” It is gotten from the Lelna Tribe in Zuru, Kebbi, Nigeria. The name was given to me by my father who is the king of my tribe, in my later life. From the day I learned its meaning, I knew that it was perfect. It spoke to everything I was trying to become and build. The Kweyve woman is a woman who is bold, and fearlessly passionate. The Kweyve woman is “The One Woman” that will continue to stand out and always go after everything she deserves.
The journey to building Kweyve has been such a beautiful one thus far. It has been a journey not only of building a brand that creates beautiful art but one that has supported the evolution of a woman and an artist.
It began in 2016 after I had moved back home from studying interior architecture at the Academy of Art University in San Fransisco. I worked as the creative director of a furniture manufacturing company owned by my mother for about a year before I felt I wanted to really branch out and pursue the arts. It took a lot of back and forth, and internal struggling to finally dive in headfirst. I come from a society in Nigeria where pursuing the arts has never been a thing that’s taken seriously so naturally there was a lot of fear.
For about 2 years I was painting in my bedroom, just as a hobby, trying to figure out if my art was “worthy” enough to be seen by the world. I posted my canvases online and I sold a few. The love my art was receiving, made me want to figure out other ways I could allow my supporters to enjoy it more. The more I created, the more the creative in me wanted to create. I was really curious and wanted really to try all mediums. Textiles were high on that list. The thought of seeing my creations in motion and in flow, on beautiful people all over the world. Watching people create memories and moments of joy wearing Kweyve is all I wanted, and that led to the birth of my baby Kweyve Textiles.
I am very much inspired by myself and the women around me. Watching women constantly exist beyond the norm and be vocal about who they are as they find their space is this world has always been a driving force. I have seen how self-expression, self-love, creativity, and continuous growth in spite of fear has transformed my life first hand. This inspires me every day to motivate and speak up for those who aren’t quite ready to do so for themselves, through the art of course. I try to bring that energy into my design process as much as possible. I design for those who aren’t afraid to stand out, especially now more than ever. It is important to bring a voice to the voiceless and to allow women to express themselves through clothing or whatever little way I could make that happen. I use a lot of bold colors, imagery, and elements to represent strength and roots, and what it is to be grounded and be whole in oneself.
My production process is pretty much me at the moment. I hand dye and hand paint my textiles (and everything else) myself to this day in my beautiful studio located in the garden of my beautiful house. I have an amazingly talented team of tailors who help me with constructing the pieces. Creating every Kweyve piece is such a personal journey. Each garment is one of a kind, as it is humanly impossible to replicate dye patterns. I think that that definitely adds character to each piece. I think it’s something special to know, that no one in the entire world, will ever have an identical Kweyve garment as you.
Small and sustainable business production is a way of life. I have found that having a small team allows for all our processes to be personal as well as efficient. There is minimal waste as we try to transform any leftovers to something just as beautiful (eg; the leftover fabric is converted to our beautiful summer slide ) There is something very magical about being mindful of our environment as we produce, and being a small business gives us the power and control to do so. With the world of fast fashion, it very worrisome the amount of waste that is accumulated every day. I think it’s very important and necessary how small and sustainable businesses are being mindful and doing their part in minimizing waste. I will always do the little I can.
The ultimate goal for me would be to keep growing and doing better as an artist and individual first of all. I am so thankful that my work allows for that constantly. I would love to build an ethical brand which values remain true. The empowerment and upliftment of anyone who comes in contact with my brand. I hope that I’m able to keep expanding as a company and making room for other creatives to find their voices and their place in this big big world. As much as I’m creating I hope that I’m inspiring. I just hope that I can keep creating art that matters.