There is strength in our sisterhood and it’s time we celebrate it. In this collection, we highlight the power women have as a collective force and identify that our intersections and differences are what makes us undeniably strong and whole.
We are better together. We are stronger together. And in united sisterhood, together we can move forward.
The Sisterhood collection is made to inspire, unify, educate and empower our growing Dazey community with open arms. We hope that with these new graphics and phrases, we can create conversations regarding inclusiveness, intersectionality, diversity, and sisterhood.
Click the link above to download the video yourself and SHARE to win freebies and discounts throughout launch week. We have a full one min version to share in your Instagram feed and four 15-second clips to share on your Instagram Story. Prizes will be given at random and be shared on our Dazey LA story! This is a great opportunity for ambassadors to give their discount codes and collect commission as well.
A huge shout out to Arielle Estoria, the star of the video and poet who wrote this amazing piece. Dani met Arielle at a conference last year and was moved by her spoken word poetry performance. When she had the idea for this video she knew there wouldn't be a better girl for the job. She wrote the poem based off of the collection and worked closely with Dani to bring ver vision to life.
And hats off to our go-to video guru Marissa Rascon, the fearless female director. Dani knew she wanted a woman led team for this project and we couldn't be more amazed with Marissa and her work withReel Rad Films. We've done many videos with her in the past but this was really NEXT LEVEL and we're so proud of her for stepping up to the plate.
In the graphics, phrases, and content alike, we want YOU to feel represented. It is our mission to create media that matters and intentionally integrate intersections that showcase and celebrate a wider perspective than what we experience in our daily bubbles. We want to learn from each other and make strides TOGETHER.
"Togetherness takes action It takes having not just one but two seats at the table"
As highlighted in our Sisterhood poem created by Arielle, togetherness takes action. Creating a united front with YOU has been such an important piece to this collection from the start. To take action on that, we are SO THRILLED to include designs from our #dazeydesigncontest winners. These ladies brought amazing creativity, skill, and joy to the community through their submissions. Congrats and a huge thanks to these gals---Brooklyn, Nicole, and Lily--- for all their work!
"There is strength in our sisterhood When we realize, empathize, humanize and embrace each intersection within the whole."
And of course, we have to spread love and appreciation to all the women who came together in sisterhood to make this collection possible. We are honored to have a generous cast of women who share the passion for progress and want to create conversation with us. This crew proves that there is Strength In Our Sisterhood. None of this is possible without YOU.
So ladies, follow along this season to celebrate togetherness and all. Check out the video for the collection and continue to contribute to conversations that empower. We can't wait for you to join the revolution!